“Harnessing machine learning can be transformational, but for it to be successful, enterprises need leadership from the top. This means understanding that when machine learning changes one part of the business — the product mix, for example — then other parts must also change. This can include everything from marketing and production to supply chain, and even hiring and incentive systems.”

— Erik Brynjolfsson, professor and senior fellow, Stanford Institute for Human-Centered AI; director, Stanford Digital Economy Lab; and co-founder and co-chairman, Workhelix

OpenAI’s Security and the Real Victim

Curious how OpenAI keeps AI from becoming a playground for hackers? Our latest article dives into OpenAI’s October 2024 report and the high-tech chess match between AI defenders and cybercriminals. Here’s a sneak peek:

• How Hackers Use AI (and Fail): From debugging malware to phishing schemes, threat actors keep trying—and OpenAI keeps shutting them down.

• Case Studies with Snark: Meet the baddies like “SweetSpecter,” “Bet Bot,” and “STORM-0817,” and see how their schemes crashed and burned.

• AI’s True Role: Learn why AI is more powerful as a defense tool than a weapon in cybercrime.

• Takeaways for Your Dealership: Discover how these lessons in cybersecurity can inspire smarter, safer AI adoption in automotive retail.

Catch the full story here and see how AI is keeping both itself and the rest of us safe.

We Won’t Tell: Cheat Codes for LinkedIn AI

LinkedIn’s built-in AI tools are your secret weapon for leveling up your professional game without breaking a sweat. Whether it’s drafting posts, optimizing your profile, or sending polished messages, these tools can save you time and make you look like a LinkedIn pro. But don’t just hit autopilot—AI-generated content works best when you tweak it to reflect your unique voice.

In our full article, we break down how to use LinkedIn AI for content creation, networking, job hunting, and more. We also cover the drawbacks (spoiler: it can’t replace authenticity) and share tips on making your AI-enhanced efforts look effortless.

If you’re a job seeker, recruiter, or business owner ready to boost your LinkedIn presence, this cheat sheet is for you. Curious? Click here to read the full article and learn how to work smarter, not harder, on LinkedIn.

How to Make Your Listings SEO-Smart with AI

Creating compelling, search-engine-friendly listings is essential in today’s digital marketplace. Following tried-and-true SEO principles can ensure your content is easy for search engines like Google to understand and, most importantly, easy for your audience to find. Grounded in Google's Search Engine Optimization Starter Guide, here’s how you can leverage AI to create listings that work harder for you.

The Rules for SEO-Smart Listings

1. Use Relevant Keywords: Incorporate terms your audience is likely searching for, like “2023 Toyota Camry Hybrid” or “Service Manager Job in Seattle.” Avoid keyword stuffing—focus on natural phrasing.

2. Highlight Unique Selling Points: Make your listing stand out by emphasizing features, perks, or unique attributes.

3. Write Clear, Concise Content: Keep your language straightforward and free of errors. Use bullet points and short paragraphs for readability.

4. Include High-Quality Visuals: Pair your descriptions with clear, sharp images or videos. Add descriptive alt text to enhance accessibility and SEO.

5. Organize with Readability in Mind: Use headings, lists, and sections to make your content scannable for users and understandable for search engines.

6. Localize the Details: Include location-specific terms when relevant, such as city or region names, to attract local search traffic.

Example Prompt for AI

Here’s a customizable prompt to help AI optimize your listings. Fill in the details specific to your content, and let AI do the rest:

Give it a try, and tell us how it goes!

📖 AI 101: Learn the Lingo

What’s with all the buzzwords? Do I really need to know them?

If you’re not fluent in AI-speak yet, don’t sweat it—this glossary has your back.

But isn’t it all just algorithms and robots?

Sure, if you want to oversimplify. But terms like “generative AI,” “adversarial systems,” and even “hallucinations” (yes, hallucinations) are popping up everywhere, and knowing what they mean can save you from some major TL;DR moments.

Can’t I just wing it?

You could, but why? This glossary is your cheat sheet to sound smart in meetings, stay ahead of the curve, and finally figure out why your chatbot keeps saying weird stuff.

So what’s the deal?

The deal is you click the link, learn the lingo, and unlock the secrets of AI. No jargon overload, just the good stuff.

AI in Auto Dealerships: Myths Busted and Opportunities Unveiled

Think AI adoption in car dealerships is sluggish or only for the big players? Think again. Ilana Shabtay, VP of Marketing at Fullpath, dives deep into The 2025 State of AI Adoption in Car Dealerships report, dismantling common myths and showcasing how dealerships of all sizes are leveraging AI for success.

From boosting team efficiency to driving customer satisfaction, AI is proving essential for future-proofing operations. Survey results reveal that 95% of dealers see AI as vital, with many reporting profit increases of up to 30% after implementation. Far from replacing human roles, AI enhances employee performance and helps small and mid-sized dealerships stay competitive.

Explore how dealerships are breaking barriers and reaping returns across marketing, sales, and beyond. AI isn’t just a trend—it’s the future.

Read the full article to learn why now is the time to get on board.